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Innovation management. Forecasting the social and environmental impacts of innovation (most important)

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60. FORECASTING THE SOCIAL AND ENVIRONMENTAL CONSEQUENCES OF INNOVATION

When developing the next innovative project, it is necessary not only to determine the effectiveness of using this product for economic production, but also to a large extent take into account such factors as the social and environmental development of society.

After all, people do not exist in an isolated environment, all actions in one way or another are reflected in the environment around us. Thus, the introduction of innovations can also affect social changes in society and the ecological state. Therefore, developers must take into account the consequences of ongoing innovations.

Consider forecasting the social consequences of innovation. First of all, it is necessary to pay attention to the perception of innovation by society, to how it will affect people's lives. It may well be that some innovations, disrupting a permanent way of life, will not be accepted by society at all and thereby cause unrest and problematic use of the product itself. Therefore, when developing a new product, it is necessary to predict and take into account possible social consequences in the future.

Consideration of environmental issues deserves special attention. Its existence is influenced by a huge number of factors, and one of the most important is the development of new technologies. As you know, this process requires not only considerable financial investments, but also other resources, including natural ones. The extent to which natural resources are used is specific to each innovation area. However, in any case, the use of natural resources is involved in one way or another. Not taking into account the environmental problem is simply unacceptable.

Thus, the implementation of the forecast of the environmental consequences of innovations includes the following activities:

1) predicting the degree of impact of innovation on the environment;

2) determination of possible protection against the harmful effects of this product;

3) forecasting the costs required to maximize the prevention of harmful effects;

4) adoption and implementation of all possible measures to counter negative consequences.

Thus, from the foregoing, we can conclude that predicting the social and environmental consequences of innovations is necessary not only for the manufacturer of this innovation, but for society as a whole. After all, the occurrence of any social and environmental problems can negatively affect the use and application of the product that has caused damage to the environment.

Authors: Evgrafova I.Yu., Krasnikova E.O.

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