Innovation management. Business reengineering (most important)

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Innovation management. Business reengineering (most important)

Lecture notes, cheat sheets

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69. BUSINESS RE-ENGINEERING

Reengineering is the process of reorganizing business processes in order to achieve improvement in the firm's performance. Its main task is to determine what needs to be improved and how to achieve it. Reengineering ignores what is and builds only on what is needed.

Reengineering is aimed at ensuring that each link in the system operates most efficiently, and the entire system as a whole works smoothly and complements each other. It is this coordination of all structures and divisions that will provide the most effective option for the development of the company.

The application of reengineering is necessary in three conditions:

1) the company is in a state of crisis;

2) the assessment of the company is satisfactory, but the forecast state is expected to be in crisis. This is a tactic adopted by many fairly advanced fast-growing companies in order to increase their lead over competitors and create unique competitive advantages.

The reengineering process is carried out in several stages:

1) preparatory stage. At this stage, the company is surveyed, its condition is assessed;

2) modeling and analysis of existing business processes. Employees are surveyed, business processes are analyzed and appropriate conclusions are drawn;

3) creation of a new model of business processes. Priority areas for business development are being selected and a new model is being created.

4) introduction of a new business process model. There is a planning of work on the introduction of new business processes, as well as quality control.

5) completion of the reengineering process. Evaluation of work and preparation of a report.

An important feature of reengineering is that in its system the activities of each employee are aimed primarily at ensuring the highest possible final result of the entire business. Thus, having rallied, showing mutual support and mutual assistance, the team of employees leads the company to higher indicators. As a result, if the company has improved its results, the employee receives not only material earnings, but also improves his image, his self-esteem, thereby aiming and motivating himself for further active participation in the development of the company.

The main task of reengineering is to accelerate the company's response to changing consumer preferences at minimal cost. To achieve this, it is necessary to improve the company's business processes, which, in fact, is the main priority of the company when applying the reengineering process.

Unlike other gradual improvements in the company's activities, reengineering allows you to quickly bring the company to the highest results through fundamental changes in the structure of production and management of the company.

Authors: Evgrafova I.Yu., Krasnikova E.O.

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