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Talking sneakers from Google

17.03.2013

Google at the SXSW 2013 festival showed sneakers that encourage their wearer to play sports or just move with shouts. The sneakers were released by Adidas, and Google made its own additions to the model - in particular, it built an accelerometer, a gyroscope and pressure sensors into the shoes. Sensors track the user's movements.

In the "tongue" of the sneakers is a speaker through which voice commands are given. The whole system is controlled by the Arduino board. It is placed in the place where the lacing is usually located. The sneakers know about 250 commands, All Things Digital clarifies, and use them to cheer the wearer on. If the person does not move, they inform him that he is like a statue. If the user has started walking, the shoes notice that "it's much better this way". If a person is running, they command "left-right" or state that they "love to feel the wind with their shoelaces."

Google representatives said that sneakers are able to adapt to the habits and lifestyle of the user. For an athlete and for a person who plays sports only occasionally, they put forward different requirements. The shoes have a Bluetooth module. It allows sneakers to communicate with a smartphone. The user can install an application on a mobile device that will store information about his sporting achievements and "share" it on social networks.

Google has no plans to launch sneakers in mass production. The company noted that the talking shoes were created as part of the Art, Copy and Code project, the purpose of which is to create new advertising tools together with partner companies.

Talking sneakers are not Google's first experiment in the field of wearable electronics. In 2012, the company introduced Google Glass augmented reality glasses. Glasses allow you to get the necessary information without being distracted by the screen of your phone or tablet. Data is displayed on a miniature transparent display, which is located opposite the user's eye.

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